Ads for exchanges and linking sites should act as Mouse Click Magnets. Effective ads should draw your attention to them and get people to click. For shorter loading time it is suggested to keep it under 12k! So here are some criteria for making these types of ads:
Under 12k
Text messages need to be very short and legible.
Should be flashy and fast, or informative, but for 12 k may have to sacrifice one.
Should conform to standard banner ad sizes.
As such there are no standardized banner sizes. Every website has Read more →